Blog
In our blog, we’re covering everything you need to attract followers and build a loyal community — from effective content creation techniques to niche-specific engagement strategies. Whether you’re a newbie or an experienced Instagrammer aiming to increase your reach, our blog is designed to support your goals no matter what. Our experts in Instagram promotion regularly publish here: you’ll find useful insights, practical tips, and recommendations to help you grow on the platform. Explore the latest trends, algorithm updates, and Instagram marketing secrets from influencers and successful brands — and learn how to leverage them to your advantage.

20-Minute Instagram Reels: Benefits and Drawbacks
Starting in June 2025, creators were given the ability to upload Instagram Reels that are up to 20 minutes long. This is very interesting news as it’s a seven-fold jump from the 3-minute ceiling that was introduced just earlier this year.

Instagram Post Templates: Streamlining Your Content Strategy
Editable, customizable Instagram post templates can be a game-changer for anyone creating content regularly. In this guide, we’ll walk you through various types of post templates and show you how to integrate them into your content strategy.

How the Instagram Algorithm Works in 2025
Feeling confused when you hear ‘Instagram algorithm’? Don’t! Think of it as a system that helps Insta users see the content they are likely to engage with. In this guide, we’re breaking down how it works.