What You Should Know About Perfect Instagram Story Dimensions For Successful Promotion?

Check out this article to find out all the details about the requirements that are currently applied to Instagram stories.
What You Should Know About Perfect Instagram Story Dimensions For Successful Promotion?

Have you ever noticed that your beautiful images can be rather unexpectedly cropped by Instagram after you add them to stories? In this blog post, I will tell you more about the ideal Instagram stories dimensions which will help you not to face an unpleasant situation.

Instagram stories: do you really need to take care about them?

When Instagram stories appeared a lot of users couldn’t even imagine why they need to use them. But starting as a rather unclear feature, stories have managed to become a really powerful promotional tool.

Stories are believed to be much more interactive than simple posts that you publish in your account. Instagram stories are among the reasons why over 500 million people visit the app every day.

Though stories are displayed for 24 hours only (unless you save them in your account), they have an extremely important function of enhancing the activity of your audience. If it is interesting for you to learn more details about the capacities of this tool, just read how Instagram stories help to promote your business.

But it’s clear that not only stories matter when you want to reach the top on Instagram. Followers themselves, likes, comments are also extremely important components. And we have a good idea what to offer you!

While you will be creating your powerful stories and looking for a catchy content our Instagram bot will work on your promotion. It sounds great, doesn’t it? Moreover, the Inflact bot can not only bring your likes and followers, but it can also ensure more views of your stories which simulates real human behavior.


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What to post in your stories?

Hope you agree with me that for a successful promotion, Instagram stories is a must. But what does your audience want to see in stories? And what formats of stories can be beneficial for your promotion?

There is a wide range of Instagram stories formats that you can use (by the way, don’t be afraid to mix them and to try out something new). Nevertheless, quite often people have more questions about more what they can share rather than how they can do it.

I offer you to test the effectiveness of the following types of stories:

  • Polls (ask your followers to vote for the most attractive variant or to share their opinion)
  • Content generated by your audience (you can even organize a contest for them)
  • Events/daily stories (your followers also want to see that you are just an ordinary person just like them)
  • New products (you can add a link to a catalog as well)
  • Jokes (don’t be too serious, from time to time let your followers smile)
bbc news instagram story

If you need more inspiration, you can also check our list of amazing content ideas.

What are the most suitable Instagram Story dimensions?

Nevertheless, to make your stories look amazing, I strongly recommend you to use the correct Instagram story size that is 1080px by 1920px or you may have heard about these dimensions as an aspect ratio of 9:16. You should bear these dimensions in mind in order not to let the app crop your image or spoil its quality.

nike instagram story

If you create your individually branded content, just use these Instagram stories dimensions to avoid problems.

If you are going just to post a photo in stories, be ready that the app will change its format or do it yourself to be sure that the image will be displayed in the way that you consider to be the most appropriate one.

What you can do wrong: Instagram story size and other mistakes

So, what can spoil the entire impression for your audience?

bbc story in instagram

Wrong Instagram Story size. We’ve just discussed Instagram story dimensions.

Too long or redundant stories. Sorry, but nobody is ready to spend 10 minutes watching your stories only.

Too much text. Your Instagram story is not an appropriate place to write a long text. one or two short phrases will be more than enough. Your viewer has only 15 seconds to read it (of course, you can ask him to keep a finger on the screen while reading but it’s better to keep your text short).

Wrong links. Just imagine how irritating it is when you are invited to follow the link to read more about a new product but you are redirecting to a home page, for example. Be attentive, please.

Hope you will remember these tips and use them to create really catchy and amazing stories for your account!

Bonus: Instagram Stories dimensions secret tip

Use Canva to create a perfect-size, creative Stories! This is a free service for creating stunning visual content. Easily, without even practice, you can turn into a designer. And you won’t have to think about finding the right Instagram stories dimensions, it’s already done for you.

Perfect Instagram Story Dimensions by Canva

You need to choose any template and customize it according to your needs and taste. Then just save it to your device or share on Social Media.

By the way, do you remember I shared the greatest lifehack of Insta Stories? So, according to it, you need to create all your Stories (a day) as a single Story with its opening, culmination and resolution. And what is crucial, it should be designed in a single style. Canva offers stunning Stories sets for this purpose. That’s amazing!

Congratulations, now you know everything about Instagram Story dimensions!

Person
20/01/2020 08:31:28
Nice info! never though story size and design are so vital. Want more info about stories and how to make them interesting for users cause it seems to me that nobody has clear idea about how to make them really cool. so it would be nice if you publish some kind of guide.
and thanks for the tip with canva, goin' to try:)
Cigarettsaftersex
17/01/2020 14:55:14
Great info on Instagram story dimension! I like to use Canva, i used it to create my great Instagram stories. Thanks easy to understand and well written tutorial. Very informative. But I have one question. What happens when you upload a picture with a pixel size larger than this? Will it reduce picture quality or give a better picture quality?
Ingramer
17/01/2020 16:17:18
We offer this photo size so that Instagram does not crop your photo when posting. You can also upload larger images, but the best size is 1080px by 1920px.
Lucke13
16/01/2020 07:49:26
Was this article any helpful? Yes, it was.
I would never care about Instagram Story dimension, but when it concerns your business... Well, you should care. People hire graphic designers, but if you have content, imagination, and explore details on this article – why to overpay?
Thank you guys for recommending Canva. This service is somewhat precious to create sales-driving and branded stories. I have the only one question – can I schedule Stories via your tool too? And how many, if yes?
Ingramer
17/01/2020 16:13:30
We are glad that our article came in handy.
Yes, our service does have schedule Stories.
Molly
15/01/2020 10:48:36
I never thought that Instagram story size can affect the account somehow. I mean when I start to watch someone's story I'm watching them one after another until they come to an end. But now I understand that posting long stories can make users feel tired and next time they'll simply skip it. Thanks for a good article! I will follow the rules.
Ingramer
17/01/2020 15:40:16
That's right, it is. The main thing isn't making the audience bored. We are glad that our article was useful to you.
Megan
13/01/2020 10:46:36
Thank you guys, this will come in handy. I believe that now stories are much more popular than photographs in the tape. Everyone watches stories like short serials. Now I know all about the most suitable Instagram stories dimensions. Therefore, it is very useful to learn how to make them cool. I will wait for such informative articles. This blog is just awesome.
Ingramer
13/01/2020 11:05:25
Thanks for your feedback. Stay tuned for our updates. We always try to make our articles as useful as possible for you. :)
Lola
12/01/2020 17:33:19
Wow! Thanks for the article! I didn't even think that I made so many mistakes in my Instagram stories. I will try to follow your recommendations. This topic is highly useful for me, especially that which is connected with stories dimensions, but I 'd like to get a more detailed information about videos.
Ingramer
13/01/2020 11:11:17
We are glad that you liked our article. Try our tips and you will immediately see the results. Also in our blog, you can find a huge number of articles that will help you in promoting your Instagram account.
Jessica
10/01/2020 15:45:10
Interesting! But what about using stickers, countdown, gifs, questions and quiz? In my opinion these new features are more effective for better stories engagement. They bring more attention and users participate with a great pleasure. In the end you can measure statistics of interaction, which is really important for business account.
Ingramer
13/01/2020 11:15:37
You are right, this is also a good move. All available methods for increasing coverage should be used. :D
Helen Feel
10/01/2020 11:05:57
You've written the cool article! But, I can’t find useful information about Instagram story dimension and story size for me. Can you make the update of your article and write more about Instagram stories dimension? I think it will be helpful for those who want to post stories according to the rules of Instagram story size!
Lillian
09/01/2020 16:06:54
it's very helpful!!!! Thank you so much for the article. Is there some information about the story size, I mean the file size of videos or photos in stories? and how many stories is it better to post daily to raise views of my stories? Appreciate your work!
Ingramer
13/01/2020 11:22:03
The number of stories depends on the information you want to give your audience. In most cases, a large number of stories repel followers. Therefore, you need to be careful when publishing a large number of stories.

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